The GCCM Blueprint for Authentic Linked in Success

1 Craft a Compelling Profile

Your LinkedIn profile serves as your digital resume and professional brand.

Actions to take:

• Include skills, experiences and accomplishments in professional experience section
• Use a professional photo
• Write a compelling headline
• Craft a summary that showcases your unique value proposition

2 Share Genuine Insights and Content

Use your personal communication style to engage authentically with your network.

Actions to take:

• Share articles, posts and updates that reflect your passions, expertise and interests
• Be authentic in your communication style
• Engage authentically and openly with your network

3 Build Authentic Relationships

Focus on building authentic relationships with others on LinkedIn. 

Actions to take:

• Connect with professionals in your industry
• Reach out to past colleagues, thought leaders and Alumnai
• Personalise your connection requests
• Engage in meaningful conversations

4 Offer Value to Your Network 

Be generous with your expertise and knowledge.

Offer value to your network by:

• Sharing helpful resources

• Offering advice

• Providing support

• Participate in discussions

• Answer questions

• Contribute to groups and communities

5 Seek Authentic Feedback and Advice

Be open to receiving constructive feedback and learning from others.

Reach out to:

• Mentors, peers or industry experts for...

• Guidance on career development

• Skill-building

• Professional growth

6 Showcase Your Authentic Self 

Let your personality shine through in your interactions and content.

Showcase your authentic self by:

• Sharing personal stories, hobbies and interests

• Alongside your professional achievements

7 Engage in Authentic Networking 

It's not just about collecting connections—it's about building real relationships.

Engage authentically by:

• Congratulating connections milestones

• Commenting on their posts

• Sending personalised messages

8 Stay Curious and Open-Minded

Embrace a mindset of curiosity and continuous learning

Exploration on Linkedin:

• Explore different industries

• Roles

• Career paths

• That align with your interests and aspirations.

9 Seek Authentic Opportunities 

Discover authentic career opportunities that align with your values, interests and goals.

Seek Authentic Opportunities by:

• Following companies you admire

• Join relevant groups and communities

• Stay updated on job postings and industry news

10 Be Consistent and Genuine

Stay true to yourself and your values as you navigate your career journey on LinkedIn

It's an ongoing commitment:

• Be consistent in your interactions

• Content sharing

• Networking efforts